Village Care Doula Program at NHA, Toledo
The Village Care Doula Program at NHA is all about supporting families through one of life’s most important journeys—bringing a new baby into the world. They focus on creating a safe, nurturing environment for expectant parents, offering culturally sensitive care, education, and guidance.
DELIVERABLES
- Logo
OBJECTIVES
The logo was intended to serve as a recognizable symbol for the program, helping to raise awareness and visibility. It needed to be versatile enough to be used across brochures, signage, and other print materials, representing the program’s values of support, empowerment, and community care.
Its a thoughtful design that symbolizes the three key phases of a doula’s role in a mother’s early years: prenatal support, labor support and postpartum support. These are represented through three flowers in various stages of bloom, three types of plants, and three overlapping circles. The overlapping circles highlight companionship, while the layered vegetation reflects the nurturing and educational aspects of the program.